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Gloss vs. Toner: What’s the Difference? (And Which One Does Your Hair Actually Need?)

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TL;DR: When it comes to gloss vs. toner, the difference comes down to purpose, not product. A toner neutralizes unwanted pigment, usually brass or yellow after lightening. A gloss enhances existing tone and adds shine. Both deposit color without lifting it, which is why they’re often confused on the salon menu. Walk into any salon […]

10 vs. 20 vs. 40 Volume Developer: What’s the Difference and Which Do You Need?

What does developer do to hair? hair dye and supplies on white surface

Quick answer: Developer is the hydrogen peroxide that activates hair color or lightener. The volume number tells you its strength: 10 volume deposits color with almost no lift, 20 volume lifts about 1 to 2 levels, and 40 volume lifts 3 to 4 levels. Higher volume doesn’t automatically mean more blonde, and picking the wrong […]